The Chamber of Commerce will host the IV Forum on Competitive Intelligence for Internationalization

2022-07-01 19:20:33 By : Ms. Violla Huang

he purpose of this IV edition of the Competitive Intelligence Forum is to analyze how disruptive changes at a global level, in a 5-year horizon, will impact and affect SMEsNext Tuesday, July 5, the Castellón Chamber of Commerce will host the 4th Competitive Intelligence Forum for Internationalization, which will start with a speech by Pedro Baños, geopolitical analyst, under the title “The new international economic order”.From the organization they assure that “Never before have we faced such a complex VUCA (Volatility-Uncertainty-Complexity-Ambiguity) environment.It is in these moments of maximum uncertainty that a forward-looking vision can help SMEs to build new competitive strategies adapted to the new disruptive changes in the global market: innovation, new materials, logistics and mobility, digitization, sustainability... these are key success factors for exporting companies.According to the statement “This need is even more pressing if we analyze the post-Covid scenario with the invasion of Ukraine by Russia that shakes the global geopolitical and economic chessboard, the China-US rivalry, the global economic slowdown, the energy and raw material crisis. premiums, decoupling between supply and demand that cause price increases, among others.”The purpose of this IV edition of the Competitive Intelligence Forum, organized by the Castellón Chamber of Commerce and the Valencian Institute of Business Competitiveness-IVACE with 50% co-financing from European FEDER Funds and the Generalitat through IVACE, is to analyze how These disruptive changes at a global level, in a 5-year horizon, will impact and affect SMEs in their international business models, offering tools, strategies and feasible solutions to adapt and/or transform with the aim of continuing to compete in the international markets.People interested in further information on this Forum can do so at the following link: https://cinteligencia-castellon.com/Amb the collaboration of: